A UX-Focused Shopify Redesign for a Niche Manufacturing Brand
Redesigning for Growth and Modernization
Nile Polymers—a chemical-resistant coating and plastic filament manufacturer—needed a clean, modern site that would not only showcase their products clearly but also support lead generation, analytics, and customer outreach. Their existing site was outdated and difficult to navigate, with poor SEO performance and limited content management capabilities.
They had already chosen Shopify as their platform but needed a UX Designer with technical implementation experience to rethink their content structure and bring the new vision to life.
📷 Image: Before/after homepage screenshots (if available)
📷 Image: Wireframe of redesigned homepage or product detail flow